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00Results

Measured, not asserted.

01The outcomes

Six definitions we hold ourselves to.

01Visibility

How often customers find you: search clicks, local actions and mentions in AI answers.

Search Console, Google Business Profile and a fixed monthly set of questions asked of AI assistants.

02Conversion

Visitors who become inquiries, and inquiries who become customers.

By page, campaign and source, from analytics and your CRM.

03Time to first response

Seconds from a customer's first call, chat or form to a real reply, not an autoresponder.

Median and 90th percentile, by channel and hour of day.

04Booked and kept

Appointments, consultations or sales booked per 100 inquiries, and the share that actually happen.

By channel and source, before and after reminders and no-show recovery.

05Revenue added

Revenue from customers the new systems brought in, kept or rescued.

Attributed in the CRM: new channels, after-hours wins, reactivated leads and rebooked no-shows.

06Hours saved

Staff hours no longer spent on work your software or AI now runs.

Task logs before and after, reviewed with your team.

02How we measure

Four rules that keep the numbers honest.

  • Baseline first

    Before anything is built, the Growth Blueprint measures where you are today, from your call logs, CRM and calendar. Every target is a change from that number.

  • Same definition before and after

    We measure the same thing the same way, at the same points, so a change is a change and not a new way of counting.

  • Medians, not best days

    Response times are reported as the median and the 90th percentile, so one great hour can't hide a slow week.

  • Every source named

    Revenue recovered is attributed in the CRM lead by lead: after-hours wins, reactivated leads, rebooked no-shows. If we can't attribute it, we don't count it.

03Live proof

We run on our own system.

Reply from a person

Promise: within one business day.

We publish the measured median here once 20 real inquiries have been timed. Not before, and never an estimate.

Want to test it? Send us a message and time our reply.

04Case studies

Client results, when they're real.

No case studies yet. We won’t publish invented ones, logos we haven’t earned, or results we can’t show the working for.

Our first published results will come from Founding Partners, with their approval and the benefit they received disclosed.

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